Cock of the Week

Do nice girls finish last? What's the attraction of the older man? And whose hand is that?

Just seeing her picture is enough to tell you all you need to know about Sydney Morning Herald dating scene blogger Sam Brett.

Her sassy smart-arse attitude is there for all to see, resplendant in her smug expression, blonde streaks, heavy eye makeup and passive aggressive body language.

For all I know she could be a wonderful woman once you get to know her, but from her writing, she comes across as a vapid, shallow yuppie... yet another female magazine writer that insists upon having full-length body shots of themselves posing seductively alongside their irony-infused text, instead of the normal 2cm headshot everyone else has.

A self-styled Carey from Sex & The City, her column, which she presumably types out each week on her iMac, sitting comfortably on her bed in a New York brownstone, with a pensive, thoughtful expression on her face, is subtitled: 'Flirting. Chasing. Cheating. Love. Sex. Romance. Bleah. What does it all mean? Samantha Brett, author of Luv 'n Txt invites you to share your thoughts with Australia's 4.7 million singles. Here you'll find stories, news and tips blended with tales from Sydney's dating scene.'

Great... just what we needed, another stage for self-obsessed yuppies to whinge and moan about how there are no good men/women left, etc etc. But perhaps the most offensive thing about this column is the broad assumptions Brett takes in regards her readership of 'singles'. That all readers of the Herald are young, suit-wearing sophisticates that drink frappes, have thriving careers in the CBD and spend all their time obsessing about themselves.

To view her readership she glances in one of her floor-to-ceiling mirrors and sees herself. The snobbish assumption that all her readers are Sydney-based snoids like herself is insulting. Not all working class, down to earth, genuine people are interested in the banal, fascile questions she poses each day.

Here's a few idea for your next twee little observation on 'single life': Educated and poor, finding a date when you're flat broke; I'm Unattractive, Uncharismatic, & Taking The Dating Advice of A Bleached Self Help Book Author; Maybe I'm Just A Single Yuppie Asshole; and What's Your Bank Balance: Dating Sydney Style.

Fuck you, Samantha Brett. Stop being so goddamn smug and condescending. A column written by an average-looking woman or man might be convincing, but flaunting your golden curls in a full-length body shot in a goddamn fucking singles column is too much to bear.

Sydney, you've been had.